Issues management and crisis communications

Spot risks early, and respond quickly and clearly when something goes wrong.

Why it matters

Most crises start as small issues nobody was watching.

When something goes wrong, the first hours matter most. Organisations that already know how their audiences see them respond faster, and with less damage.

1

Nobody owns the risk

Issues sit between teams until they become headlines.

2

No plan when it counts

Decisions get made in a panic, by whoever is in the room.

3

The response makes it worse

Slow, defensive or inconsistent messages cost more trust than the problem itself.

How we do it

Prepare early. Respond clearly. Rebuild trust.

01Where we start

Scan

Find the issues most likely to hurt your reputation, and how each audience would react.

02

Prepare

A crisis plan with roles, decision paths and holding statements ready to go.

03

Respond

Hands-on support when an issue breaks: messages, timing and spokespeople.

04

Recover

Measure the damage, then rebuild trust with the people who matter most.

What you get

Calm, clear decisions under pressure.

  • An issues register, ranked by likelihood and impact
  • A crisis communications plan and team roles
  • Holding statements and key messages for likely scenarios
  • Support on call when an issue breaks

Especially useful for

Regulated industriesData or cyber incidentsProduct failuresRestructures and job cutsLeadership changes

Related services

Often paired with

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What to bring

  • Your website and a recent staff or investor update
  • What you most want to be known for
  • Where you feel the message isn't landing