Find out how customers, investors, government and the community really see you.
Why it matters
Most organisations judge their reputation by media coverage and gut feel. Neither tells you what the people who matter actually think, or why.
Complaints and headlines are easy to see. The quiet majority, and what they think, is not.
Doubts build for months before they reach the board. By then, they're expensive to fix.
Leaders each have a theory. Without evidence, the loudest one wins.
How we do it
Agree which audiences matter most and what decisions the research needs to inform.
Confidential surveys and interviews with customers, staff, investors and other key groups.
Score how each group sees you, using our IDENT method, and find where views differ.
A clear, ranked picture of your reputation, with the risks and the quick wins.
What you get
Related services
Free consultation
Book a free 30-minute call. We'll look at how you communicate today, and you'll leave with three things to fix straight away.
What to bring
